Cyberstreetsmart.org Awards Shutterfly The Steel Door Award for ”Contact Information Provided”

Dec 18, 2007

REDWOOD CITY, Calif., Dec 18, 2007 (BUSINESS WIRE) — Shutterfly, Inc. (NASDAQ:SFLY), the leading Internet-based social expression and personal publishing service, today announced it has been selected as a winner of The Steel Door Award by Cyberstreetsmart.org for “Contact Information Provided”. Other winners included Netflix and eMerchandise.

“As a company that is committed to protecting its valued customers, Shutterfly is pleased to receive the Steel Door Award,” said president and chief executive officer of Shutterfly, Jeffrey Housenbold. “Our customers trust us with their personal memories, so their security is our number one priority. We strive to make all aspects of our site easy-to-use, including who to contact with questions or concerns.”

The Steel Door Award goes to companies with the best privacy policy features that help consumers stay informed about the use of their personally identifiable information. For more information about the Steel Door Awards, visit: http://www.cyberstreetsmart.org/privacy/shopping/shopping03.htm.

Shutterfly was named winner in the “Contact Information Provided” category for including contact information in several places throughout its privacy policy, allowing consumers to contact Shutterfly easily. The Company ranked #1 following an evaluation of 484 highly trafficked online retailers.

About Shutterfly

Founded in 1999, Shutterfly, Inc. is the leading Internet-based social expression and personal publishing service. Shutterfly provides high quality products and world class services that make it easy, convenient and fun for consumers to preserve their digital photos in a creative and thoughtful manner. Shutterfly’s flagship product is its award-winning Photo Book line, which helps consumers celebrate memories and tell their stories in professionally bound coffee table books. The Company has more than 1.5 billion images stored in its digital archive. More information about Shutterfly (NASDAQ:SFLY) is available at www.shutterfly.com. Shutterfly and Shutterfly.com are trademarks of Shutterfly, Inc.

SOURCE: Shutterfly, Inc.

Shutterfly, Inc.
Gretchen Sloan, 650-610-5276
gsloan@shutterfly.com

Copyright Business Wire 2007

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