LAS VEGAS, Mar 08, 2007 (BUSINESS WIRE) — Shutterfly, Inc. (NASDAQ:SFLY), an Internet-based social expression and personal publishing service, announced today at the PMA 07 International Convention and Trade Show, key enhancements to its services and product offerings designed to simplify the way Mac customers preserve and share their precious memories.

Shutterfly’s enhanced iPhoto Export Assistant and Picture Upload Assistant let consumers upload photos directly to their Shutterfly account from within the iPhoto software using any Mac computer, including new Macs with Intel processors. Both tools provide a much faster, easier experience when uploading pictures to Shutterfly. To download, please visit: http://www.shutterfly.com/downloads/features_mac.jsp

Alternatively, consumers can upload their photos one-by-one to the Shutterfly website from any of the key Mac browsers.

Additionally, Shutterfly has enhanced its Photo Book creation experience for customers using Safari 2.0 and Firefox, allowing all Mac enthusiasts to take advantage of Shutterfly’s award-winning Photo Book offerings. Mac customers can now access Shutterfly’s unmatched depth and breadth of Photo Book styles and designs, including new 8×8 and 12×12 book formats, which allow customers to choose from hundreds of background and layout options to artfully tell their personal stories.

About Shutterfly

Founded in 1999, Shutterfly, Inc. is an Internet-based social expression and personal publishing service. Shutterfly provides high quality products and world class services that make it easy, convenient and fun for consumers to preserve their digital photos and to tell their stories in a creative and thoughtful manner. Shutterfly has more than one billion images stored in its digital archive. More information about Shutterfly (NASDAQ:SFLY) is available at www.shutterfly.com. Shutterfly and Shutterfly.com are trademarks of Shutterfly, Inc.

SOURCE: Shutterfly, Inc.

Shutterfly, Inc.
Bridgette Thomas, 650-610-3519
bthomas@shutterfly.com

Copyright Business Wire 2007

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