REDWOOD CITY, Calif., May 14, 2009 (BUSINESS WIRE) — Shutterfly, Inc. (NASDAQ:SFLY), the leading Internet-based social expression and personal publishing service, today announced a partnership with premier Hollywood baby boutique Petit Trésor to create 20 new additions to Shutterfly’s line of designer baby stationery. Displayed exclusively at Petit Trésor’s two Los Angeles locations and available online for purchase at www.shutterfly.com/petittresor, the new baby stationery line incorporates the signature European sophistication, a trademark of the famous Hollywood boutique.

“Petit Trésor is the name in Hollywood for baby style, catering to celebrity and everyday mothers alike,” said Jeffrey Housenbold, president and CEO of Shutterfly. “With this new line of stationery, we want to deliver a little bit of Hollywood glamour to mothers across the country, who are ready to roll out the red carpet for their own new arrivals.”

Clean and classic, Petit Trésor’s baby stationery for Shutterfly incorporates French-inspired color palates and fonts that give that once in a lifetime announcement a true one-of-a-kind feel. From “Sugar Bee”, with its muted honey bees playfully highlighting the news, to “Bonjour!”, which announces baby’s arrival in French, to the “Teddy” styles that include Petit Trésor’s signature gingham teddy bear logo, there is something special about each new piece. The personal stationery line includes 17 photo birth announcements and three non-photo baby shower invitations. And, there is even a “Petits” announcement, perfect for that proud mother of twins.

Founded in 2002 by lifelong friends Nina Takesh and Samantha Winch, Petit Trésor is the source for sophisticated mothers and those who shop for them. Offering everything for baby, from fine clothing to handmade furniture to eco toys and more, Petit Trésor is a one stop shopping experience, complete with the old-world customer service rarely found today. It’s no wonder that celebrities including Angelina Jolie, Gwen Stefani and Kate Hudson are customers. Petit Trésor is located on Robertson Avenue, as well as in Brentwood Gardens. It can also be found online at www.petittresor.com.

For more information on Shutterfly’s Petit Trésor line of baby stationery, visit:

www.shutterfly.com/petittresor .

About Shutterfly

Founded in 1999, Shutterfly, Inc. is an Internet-based social expression and personal publishing service. Shutterfly provides high quality products and world class services that make it easy, convenient and fun for consumers to preserve their digital photos in a creative and thoughtful manner. Shutterfly’s flagship product is its award-winning Photo Book line, which helps consumers celebrate memories and tell their stories in professionally bound coffee table books. More information about Shutterfly (NASDAQ:SFLY) is available at www.shutterfly.com. Shutterfly and Shutterfly.com are trademarks of Shutterfly, Inc.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5963677&lang=en

SOURCE: Shutterfly, Inc.

Shutterfly, Inc.
Gretchen Sloan, 650-610-5276 (Media Relations)
gsloan@shutterfly.com

Copyright Business Wire 2009