Press Releases Jun 01, 2005

SHUTTERFLY ANNOUNCES THE SHUTTERFLY GUIDE TO GREAT DIGITAL PHOTOS

REDWOOD CITY, CALIF. – (June 1, 2005) — Shutterfly, Inc., the leading independent e-commerce company, specializing in digital photo products and services, today announced The Shutterfly Guide to Great Digital Photos (McGraw-Hill; May 2005; $19.95), by Jeffrey Housenbold and Dave Johnson. Housenbold, President and CEO of Shutterfly, and Johnson, a bestselling book author, have written this step-by-step guide for anyone who owns a digital camera. The Shutterfly Guide demystifies digital camera features and provides professional tips and tricks for capturing memorable, well-composed photos.

Consumers frustrated by missing action shots and hobby photographers who want recommendations on transitioning from the 35mm world will find a wealth of information in this guide, starting with advice on determining which digital camera is right for them. The Shutterfly Guide to Great Digital Photos also addresses how to:

  • Get the most our of your digital camera
  • Master the rules of composition to take compelling pictures
  • Share pictures with family and friends
  • Capture sharp close-ups and exciting action shots (despite shutter lag)
  • Correct, crop and enhance images
  • Get professional photographs or make prints at home

Additionally, The Shutterfly Guide features a section filled with creative projects, such as making greeting cards and wrapping paper, turning photos into jigsaw puzzles, designing a photo calendar, and more projects for family members of all ages.

About The Authors
Jeff Housenbold is President and CEO of Shutterfly, Inc., where he and the Shutterfly team bring the creative possibilities afforded by digital photography and the online experience to consumers everywhere.

Dave Johnson is the bestselling author of nearly three-dozen books, including How to Do Everything with Your Digital Camera. He is also an award-winning photographer in both analog and digital media.

The Shutterfly Guide to Great Digital Photos can be purchased online at www.amazon.com


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About Shutterfly
Founded in 1999, Shutterfly, Inc. (www.shutterfly.com ) is a premium photo service specializing in the consumer and professional photography markets. The company provides customers with simple and fun ways to organize, enhance and archive images; share pictures with family and friends; order professional-quality prints and create an assortment of personalized items such as Photo Books, Calendars and Greeting Cards. In 2005, Shutterfly ranked no. 170 on the 24th annual Inc. 500 list of the fastest-growing private companies in the country.

Shutterfly, Shutterfly Collections and Shutterfly.com are trademarks of Shutterfly, Inc.
Media Contacts:
Bridgette Thomas
Shutterfly
(650) 610-3519