Nov 10, 2009
REDWOOD CITY, Calif., Nov 10, 2009 (BUSINESS WIRE) — National survey results show that more than half of holiday greeting card photos are taken before November 15th. In recognition of Holiday Card Season, Shutterfly, Inc. (NASDAQ:SFLY), the leading Internet-based social expression and personal publishing service, today unveiled its 2009 exclusive holiday card line-up featuring more than 800 new styles, and shared results from its annual Holiday Card Survey.
New Holiday Cards from Shutterfly
Available flat or folded, on premium cardstock or photo paper, Shutterfly’s holiday cards feature modern, fun and classic designs from noted names like Stacy Claire Boyd, Erin Condren and Fresh Lemonade. New designers this season include modern baby retailer Giggle and social stationery designer Haute Note. With more than 800 card designs to choose from, and a direct mail feature that takes the hassle out of addressing, stamping and mailing cards, Shutterfly is a full service holiday card destination this year.
Holiday Card Survey Trends
Shutterfly’s Holiday Card Survey is an annual barometer for card-sending trends and behaviors. The Shutterfly-sponsored survey of 500 adults, conducted by AbsolutData from October 27 to November 2, 2009, revealed the following trends for 2009:
Since the first couple weeks of November are an ideal time to capture the family photo, Ms. Roeder reminds home photographers of the following tips for the best possible holiday cards:
Spread Goodwill and Cheer
This holiday season, as part of its card line-up, Shutterfly debuts its collection of “Support-A-Cause” holiday cards to benefit five charitable organizations including American Lung Association, Heifer International, LIVESTRONG, Special Olympics and World Wildlife Fund. Ten percent of Shutterfly proceeds from the sale of “Support-A-Cause” cards will go back to the respective causes, allowing consumers to spread goodwill beyond their address book.
Shutterfly’s flat photo cards start at $0.40; flat stationery cards start at $1.29; folded greeting cards start at $1.49. For more information about Shutterfly’s holiday cards and gifts, please visit www.shutterfly.com/holiday.
About Shutterfly
Founded in 1999, Shutterfly, Inc. is an Internet-based social expression and personal publishing service. Shutterfly provides high quality products and world class services that make it easy, convenient and fun for consumers to preserve their digital photos in a creative and thoughtful manner. Shutterfly’s flagship product is its award-winning Photo Book line, which helps consumers celebrate memories and tell their stories in professionally bound coffee table books. More information about Shutterfly (NASDAQ:SFLY) is available at www.shutterfly.com. Shutterfly and Shutterfly.com are trademarks of Shutterfly, Inc.
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SOURCE: Shutterfly, Inc.
Shutterfly, Inc.
Gretchen Sloan, 650-610-5276 (Media Relations)
gsloan@shutterfly.com
Copyright Business Wire 2009